J. Jonah Jameson (Version 1.0)

J. Jonah Jameson is the Editor-in-Chief of the Daily Bugle, a newspaper based in New York City. During Jameson's time as Editor-in-Chief, Jameson had to deal with low sales, the rise of social media, and heavy competition. After the Human Spider appeared in New York, Jameson used the wall crawler's presence as a way of boosting newspaper sales. Jameson redubbed the vigilante "Spider-Man" and published headlines framing him as a villain. Jameson hired Peter Parker as a freelancer to take photos of Spider-Man, not knowing Parker was the hero all along. After Norman Osborn's scientific experiments transformed him and killed his wife Emily, Jameson wrote Osborn's obituary, as the public believed him to be dead. Little did Jameson know that Osborn had become the villainous Green Goblin. When the Goblin began killing former employees who abandoned his company, Jameson hoped to manipulate the story to appear as though Spider-Man committed the murders, only for more evidence to reveal such was not the case. Jameson became frustrated when Parker did not deliver enough photos of Spider-Man committing crimes. Parker objected to Jameson's hatred of Spider-Man but continued to deliver photos. When Parker gave up being Spider-Man due to failing his friends and family, and wanting a live with his love, Mary Jane Watson, Jameson was delighted to find the wall crawler's suit in the trash. Jameson kept the costume in his office and mocked Spider-Man in the press. Arachne, the Greek spider legend who granted Parker his gift became enraged, and created worldwide dreams of a power outage, destruction, and the return of the previously thought deceased Green Goblin and the Sinister Six to become the newly formed Sinister Seven. Jameson didn't buy the villains returning, but became frustrated when his staff failed to get any exclusives on the incident outside of fifty shoe stores being looted, which turned out to be caused by Arachne and her Furies. Arachne was unhappy that Jameson's headlines were discouraging Spider-Man's return, and she left for the Daily Bugle building. Disguised as a human woman, Arachne attempted to seduce Jameson. When that failed, she blackmailed him into printing an issue begging for Spider-Man's return. Jameson initially refused, until he was webbed up by Arachne's Furies, and threatened to have his head bitten off. Jameson advised his employee, Robbie Robertson to print the story, much to Robertson's shock. Jameson remained webbed to his chair for hours, and furiously watched in outrage as Spider-Man stole back his suit while he was helpless to stop him. Spider-Man attempted to web Jameson's mouth shut, but was unsuccessful, as he's given up his powers. Jameson threatened legal action against himself before Spider-Man ran off.